Playboy Partners With Nifty Gateway NFT Platform

Playboy announced the partnership along with multiple artist collaborations and curations earlier today.

Nifty Gateway is an NFT platform owned by the Gemini exchange, focusing on the sale of digital art. Playboy Enterprises, a media company most known for its branded erotic art, tweeted to 1.5 million followers on Apr. 06 with partnership details.

We’re excited to announce a new partnership with @niftygateway, the premiere platform for NFT art.

— Playboy (@Playboy) April 6, 2021

Playboy’s entrance to the NFT space will see the company curate art collections from over 70 years of archived art and photography, likely stemming largely from Playboy Magazine. TIME Magazine also entered the NFT space recently to auction off iconic covers from the 60s to th present day.

As well as curating its own art, the media company is collaborating with Slime Sunday, an artist that makes collages with Playboy artwork and imagery. Playboy is also partnering with Blake Kathryn, a multidisciplinary artist releasing a pride-themed NFT art curation this June.

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